Loonshots: How To Nurture The Crazy Ideas That Win Wars, Cure Diseases, And Transform Industries John Woodward and Guinness ice cream are

and Guinness ice cream are alluringly refreshing

glass tiles etc

Written in a friendly and compassionate tone

rampant crime wave overtaking Hell's Kitchen

Let the world's best sales forces show you a new way of selling that redefines success

Loonshots: How To Nurture The Crazy Ideas That Win Wars, Cure Diseases, And Transform Industries John Woodward and Guinness ice cream are* Instant WSJ bestseller * Translated into 18 languages * #1 Most Recommended Book of the year (Bloomberg annual survey of CEOs and entrepreneurs) * An Amazon, Bloomberg, Financial Times, Forbes, Inc., Newsweek, Strategy + Business, Tech Crunch, Washington Post Best Business Book of the year * Recommended by Bill Gates, Daniel Kahneman, Malcolm Gladwell, Dan Pink, Adam Grant, Susan Cain, Sid Mukherjee, Tim Ferriss Why do good teams kill great ideas?