Our Approach

Our Theory of Change (ToC)

Our Theory of Change (ToC)

Problem the ToC Seeks to Solve:

In many parts of Africa, communities have faced historical challenges related to the mismanagement of public finances and resources and a lack of access to essential services.

Community members don’t know how to channel their needs and engage with local government, resulting in poor resource management and continued service deficits, trapping the communities in a cycle of poverty and marginalization over generations.

Key Assumption of the ToC:

The absence of a better precedent leads to a lack of effective community participation in decision making processes, which leads to poor resource management that results in lack of access to sustainable essential services.

Our Social Impact Framework

ADC measures its social impact using the Advocacy Strategy Framework, a tool designed to guide organizations in targeting key audiences and achieving specific changes. Developed by the Centre for Evaluation Innovation, it helps ADC align its efforts with measurable goals for advocacy and policy impact.

This framework focuses on two key areas: 

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Audiences:

These are the groups ADC aims to influence, such as the public, policy influencers (e.g., community leaders, media), and decision-makers (e.g., elected officials).

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Changes:

These are the goals ADC wants to achieve, such as increasing awareness, encouraging action, and influencing policies.

ADC goals chart

This framework connects small, short-term results to bigger, long-term goals, ensuring ADC’s work leads to meaningful and lasting change.

Pathways to Scale

In the next 10 years, ADC plans to grow its impact in Kenya and eventually across Africa, reaching millions of people through direct and indirect scaling.

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Direct Scaling

ADC implements pilot projects in rural communities of 3,000 to 5,000 residents, increasing the number of projects with time to target more communities.

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Indirect Scaling

ADC’s model is replicated and scaled by other organisations and governments in other rural communities.

Key Scaling Assumption:

Empowered communities can pressure their leaders to adopt better practices and use public funds effectively, multiplying the impact of ADC’s approach from replication (indirect scaling).